Job Overview
Join us as we redefine the landscape of commercial landscaping! With over three decades of exemplary service across Ohio and beyond, we are a recognized leader in delivering exceptional landscaping solutions. As the Vice President of Marketing, you will be instrumental in devising, crafting, and executing strategic communication campaigns that bolster brand visibility and facilitate the growth goals of our diverse brand portfolio.
Key Responsibilities
- Spearhead the Sales Marketing Strategy by developing and executing comprehensive multi-channel campaigns aimed at driving customer acquisition and retention.
- Collaborate closely with Sales teams to optimize marketing leads and capitalize on opportunities.
- Monitor and assess performance metrics and KPIs, adjusting strategies as needed.
- Lead Marketing Integrations to continuously refine marketing playbooks, ensuring enhanced execution and results.
- Strategically manage resources, including budget and personnel, to support successful integration efforts.
- Craft and execute clear communication strategies within the company.
- Conduct thorough evaluations of branding strategies to align with our house of brands approach for future acquisitions.
- Oversee the development and implementation of advertising content across various media platforms, ensuring brand consistency.
- Collaborate extensively with stakeholders across the organization to advance our portfolio of brands.
- Actively manage relationships with internal departments, external partners, and clients to create impactful marketing initiatives that are financially viable.
- Anticipate emerging marketing trends and pinpoint growth opportunities to guide data-driven strategies aligned with organizational objectives.
- Oversee public relations efforts, including corporate communications and press releases.
- Cultivate and lead a high-performing marketing team through effective management practices.
Required Skills
- Outstanding communication skills, both written and verbal, to facilitate effective interactions with varied audiences.
- Highly motivated and results-oriented, demonstrating excellent time management and organizational skills.
- Strong relationship-building capabilities to foster strategic partnerships with clients and stakeholders.
- Proficient analytical skills with experience in tools such as GA4, enabling insightful interpretation of data from various marketing channels.
Qualifications
- Bachelor's degree in Business, Marketing, or a related discipline, or equivalent experience.
- A minimum of 10 years of progressive marketing experience.
- Demonstrated experience in a leadership role, managing internal teams, contractors, and vendors.
- Ability to successfully pass a background check and drug test.
- Experience in private equity-backed or high-growth M&A environments is advantageous.
Career Growth Opportunities
We are committed to fostering an environment that encourages professional development and career progression within a dynamic industry landscape. As a leader, you will have the opportunity to mentor your team, ensuring mutual growth as our organization evolves.
Company Culture And Values
We pride ourselves on our employee-centered, customer-focused ethos, and our commitment to being champions for the communities we serve. We encourage all team members to embody these core values, contributing to a collaborative and inclusive workplace.
Employment Type: Full-Time
