Head of Sales & Go-to-Market Leader
VC-backed Seed-Stage Software Company
Company: SERV
Location: Campbell, CA (In-Office)
About Us:
SERV is building the 'Shopify' platform for selling Home Services to Consumers. SERV is a high growth, early stage startup specializing in revolutionizing the home service industry by making it 10x simpler to buy services with AI. Our platform takes the process of selling HVAC, Plumbing, Landscaping etc from 2 weeks to minutes. SERV's Express product grows home service franchise and regional brands by making it easy to sell their services online and the CRM platform uses AI to automate service delivery. SERV is backed by $5M+ in Seed funding from top VCs Nextview Ventures, Westbound Equity, Hannah Grey and top execs.
The OpportunityWe are looking for a passionate leader to join our team and be a part of this exciting journey from the ground up. As our Go-to-Market Leader reporting directly to the CEO, you'll have the unique opportunity to architect and execute our sales strategy during a pivotal growth phase. You'll own the entire revenue operation, from building and leading a high-performing team to closing strategic franchise deals that will define our market presence.
Key Responsibilities- Drive revenue growth through direct selling to enterprise and franchise accounts while building and scaling the sales organization
- Organize new sales programs to win mid market brands and franchisor networks
- Execute outbound and trade show programs for SMB customers segment
- Develop strategies to expand from our current client base to achieve aggressive growth targets
- Build and lead a revenue team, including hiring and developing 1-2 Account Executives and expanding the Customer Success team
- Collaborate with Demand Generation to refine and scale our go-to-market strategy
- Create and optimize sales processes, metrics, and forecasting systems
- Partner with the CEO and CTO team to shape product strategy and company direction
- Manage and grow existing customer relationships while driving expansion revenue
Preferred Qualifications- Franchise or home services industry experience (e.g. HVAC, Landscaping, Plumbing)
- 10+ years of sales experience, including demonstrated success in both B2B sales leadership and direct selling roles
- Proven track record of consistently exceeding revenue targets and scaling teams from seed to growth stage
- Experience in both new logo acquisition and account expansion/customer success
- Strong understanding of SaaS sales methodologies and CRM platforms
- Excellence in building and maintaining C-level relationships
- Strategic thinking with the ability to execute tactically in a fast-paced environment
- Exceptional communication and presentation skills
What We Offer- Competitive base salary of $120,000 with additional variable compensation commensurate with experience and sales targets
- Meaningful equity ownership (up to 2%) in a high-growth company
- Opportunity to build and lead a key function from the ground up
- Direct impact on company strategy and growth as a member of the leadership team
- Comprehensive benefits package
- Hybrid work environment based in San Jose, CA (30% travel expected)
Current Team StructureYou'll be joining an existing revenue team that includes: Customer Success Managers, Sales/Business Development Representative and Demand Generation functions.
We're looking for a leader who can unite and expand this foundation into a high-performing revenue organization.
